Being Freelance

Dan went freelance twice. First for creative freedom. Secondly to free him up for his family.Starting out as a designer for McDonald's but wanted a more varied diet of projects. With a lot of time freelancing in agencies, Dan learnt to stand out, be indispensable and build relationships to expand his chance of finding work. He also flexed himself creatively with illustration side projects (after college tutors said he’d never make a living from drawing!)Adding a unique flair to his freelancer personal brand as 'Rubber Penguin’. Using a business name helped him be remembered and found - useful if you have a common name (Shout out to all the Dan Baileys of the world!). It also let him focus on adding character to his freelancing design work through illustration.When you're a freelancer, you're a business. And whilst Dan's time in agencies helped him with dealing with freelance clients professionally, he still struggled to have confidence in his value, his pricing - what he could charge for projects. Getting to