Media Masters
Media Masters - Jessica Coen
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:39:00
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Sinopse
Jessica Coen is Editor-in-Chief of Mashable, the global media brand for all things tech, entertainment and culture, with 70 million monthly readers. In this illuminating interview, Jessica talks through her career journey - how her previous job as Editor of Gawker gave her a ‘tremendous launch pad’ and a strong digital insight, now helping her take Mashable’s audience to record highs; argues the so-called ‘Trump bump’ is over, and outlines what media companies need to do to stay relevant, sustainable and profitable in an increasingly crowded marketplace.