HALO Talks

In a world where tennis courts are king, one man struggles against the odds. He trudges forward daily doing his best to build a pickleball empire and overcome the obstacles of a competitive market and multiple naysayers. (Admit it. . .you just read that in the "in a world" voice, right?) ;) Our job is done here! Moving on . . .  In this episode, you will learn: 1. The potential for pickleball to generate significant revenue streams from multiple sources, including membership dues, tournaments, and food and beverage sales. 2. The importance of relationships in the fitness industry, and how Sean used them to grow his businesses over the years.  3. The importance of feasibility studies when considering a new business venture, and how he  used them to validate his pickleball idea. "There is a gross imbalance in the court supply & demand model right now," Graham states. "The number of people coming into the game and making a lateral move from tennis and racquetball and squash . . . putting it anywhere in the