Korn Ferry Institute
Briefings: The CMO Squeeze
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:12:02
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Sinopse
CMOs may be facing more pressure than ever. Despite budget cuts, marketing leaders still urgently need to drive business growth, leverage new advances in AI, and manage diverse stakeholder groups with varying priorities. A top CMO shares the keys to proving impact and ROI.
