Everyday Mba

27: Employees Can Make Or Break Your Brand

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Sinopse

Episode 27 - Julia Gometz discusses her book "The Brandful Workforce" and how employees can make or break your brand. C-level tips to build an engaged, productive and loyal workforce. As the former head of employee engagement at JetBlue Airways, Julia is an experienced practitioner of "people strategy." Stay tuned after the interview for five action items that you can do to take advantage of the ideas and advice in this interview, and hear bonus comments from Julia in the second half. Host, Kevin Craine @Everyday_MBA