Wagner Live

S1 E87: Brands Can Get Stuck on The "Me Me Me"

Informações:

Sinopse

Do you know that sometimes brands forget that it’s not about them? They get stuck on me me me syndrome and forget the story isn’t all about them. Brands that can harness listening and learning more about their audience will be more successful than those that don’t.In this episode of Wagner Live, we talk about the importance of brands learning more about their audience rather than talking too much about themselves. Listen in to learn the importance of understanding the three pillars of marketing; educate, inspire, and entertain and why have got anything to do with you as a brand.What You’ll Discover:[1:02] Why successful brands are those that have learned the story isn’t all about them.[4:13] The importance of understanding your audience to provide content that caters to them.[6:30] The three pillars of marketing are; educate, inspire, and entertain.[8:42] Why understanding how to communicate at a human level will make you a success with your audience.[11:08] Why you should test your idea to see if there’s a n