Lessons Of A Lashpreneur

In episode 2 of Lessons of a Lashpreneur I shared with you about how lash artists are killing their chances with the Instagram algorithm by prioritizing popularity over profitability. This is not how you should be utilizing social media for your business. You need to prioritize profitability over popularity.  You are using social media marketing in a way that's actually making it harder for you to get clients finding them on social media If you are constantly concerned about your number of followers more than the quality of your posts – then you have got things backwards. So I wanted to bring back an episode from 2019 that I've referenced at least 10+ times in the last few weeks that some of you may never have heard so you can start to really understand how to start attracting actual clients to your business using Instagram.   In this week’s episode I’m going to talk to you about: What big mistakes you are making in your social media marketing How to maximize your exposure and your effort And, how to ge