Pnr: This Old Marketing | Content Marketing With Joe Pulizzi And Robert Rose

PNR 4: Marketing Jobs Slashed | Content Marketing and VCs | Google Ads Social Ads

Informações:

Sinopse

Joe and Robert discuss the Unilever announcement of their mass layoff of marketing jobs and what it means for marketers in general.  Also covered in this podcast: content marketing goes full steam ahead with VC companies; Facebook pushes its ads; Google+ launches social advertising.  TOM example of the week: Minnie Maud Hanff and Force Cereal.