Pnr: This Old Marketing | Content Marketing With Joe Pulizzi And Robert Rose

PNR 17: Stop Complaining, Content Marketing Is the Phrase

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Sinopse

Joe and Robert discuss the week that was SXSW, and chat about brands Travotifying everything. In addition, Print is back, yet again, and Joe and Robert rant about people who rant about the phrase 'content marketing'.  This week's TOM example: Energy University.