Pnr: This Old Marketing | Content Marketing With Joe Pulizzi And Robert Rose

After a royal analysis courtesy of Robert, the boys dissect Disney's subscription program as they hit over 100 million paid subscribers worldwide. The conversation pivots to NFTs (non-fungible tokens), as they discuss Seth Godin's latest blog post about the negatives of NFTs. Robert sides with Seth. Joe thinks Robert should take a ride to the old folks home. Regardless, creator business models are changing. Oh, and as the conversation was happening, Beeple sold his NFT for over $60 million dollars. Robert raves about Zapier buying Makerpad and rants about IAB's new plans. Joe rants and raves about event companies divesting their media properties. ------ This week's sponsor: accessiBe accessiBe, the company that conducted the research discussed on the show, offers an automated, AI-based accessibility solution and ongoing monitoring for websites of all sizes. Hands free, affordable and ever-lasting, ensuring your website is always accessible for people with disabilities and protecting you from legal action. Ge