Pnr: This Old Marketing | Content Marketing With Joe Pulizzi And Robert Rose

Taking Platform Censorship of Creators Seriously (331)

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Sinopse

This episode is all about being banned. From R Kelly's scrubbing from Spotify and YouTube, to CSN's return to Spotify, and China's serious ban on more than 30 different categories of content. Joe and Robert talk about what marketers and creators need to do now to prepare for the erasing to come. Rants and raves include Hank Green's Vidcon presentation and how to survive without a platform AND the difference between building an audience and building a community. This week's articles: R Kelly's Music Gets Deleted Crosby, Stills & Nash Return to Spotify China Bans 30 Content Areas Hank Green's Vidcon Keynote Community vs. Audience --------- Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.site. Subscribe for the best in content creation at TheTilt.com.