The Innovation Show

"Priorities are determined by the relative strengths of your needs in relation to the range of opportunities afforded by your current circumstances." - Mark Solms. In his book, "Homo Deus", Yuval Noah Harari explains that lawns offered no practical value - they weren't used for grazing animals or growing food. The size and neatness of the lawn became an undeniable symbol of status, a peacock display of wealth that couldn't be imitated. Devoting precious land or time to a lawn was unthinkable for peasants. For them, a 'lawn', if they had any, was not for relaxation but for survival, used to grow food. This historical nugget came to mind recently as I spoke to Neuropsychologist and author of 'The Hidden Spring', Mark Solms. Mark explains that needs and actions are interconnected and must be prioritized based on urgency. For example, we become aware of the need to go to the bathroom when it becomes urgent, a concept referred to as "latchkey urgency". This concept of prioritising needs also applies to organisatio