Accelerate! With Andy Paul
Episode 114: The Fundamentals of Spin Selling and Account Based Selling in Today’s Market with Richard Ruff.
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:45:50
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Sinopse
In this episode, Richard "Dick" Ruff, Ph.D. (author of the book "Mastering Major Account Selling"; and co-author of "Managing Major Sales" with Neil Rackham) discusses how to utilize the fundamentals of account based selling.
