Table Talk

When you think of plant protein you immediately think of vegan food, right? Yet plant protein is also being used to make meat products healthier and more sustainable. Producing animal protein requires considerably more resources than plant protein. Using plants to enhance the meat most people already enjoy is a great way to reduce the meat products’ carbon footprint. In this episode of Table Talk we join Paul Shapiro, CEO, The Better Meat Company, to discover how plant protein can be used effectively in meat products as well as in 100% plant-based applications. “If you contemplate that the best tasting frozen chicken nugget in America is only 50% chicken, just imagine what we could do if every chicken manufacturer in the country were utilising these products,” said Paul Shapiro, co-founder and CEO of The Better Meat Co. “We’re using a combination of plant protein, fibre, fat and flavours that when combined in proprietary ways help to seamlessly blend directly into meat and improve on taste. That’s the real