Table Talk
169: How a beekeeper launched a sports nutrition brand
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:14:51
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Sinopse
In the second of our Behind the Brand series, we catch up with Food Matters Live Awards Innovative natural and organic product of the year winner, Melligel, and find out how the brand behind it, Mellifera, has created a sports nutrition supplement from organic honey. What motivated them to head down this path, and what are the potentials for organic honey within the sports nutrition sector? Join the conversation on Table Talk to find out. About MelliGEL by Mellifera Ltd. Carbohydrate is needed to fuel almost every type of activity as the amount of glycogen has a direct effect on physical and mental performance. Organic honey with its predominantly carb content is first class source used from the time of the first Olympian runners of the ancient Greece. Nowadays, there is numerous scientific documents and evidence that honey is the perfect fuel to consume before exercise in order to achieve both fast energy and endurance. MelliGEL is the first 100% organic certified energy gel, which is also cert