Sales Culture Radio

Int is episode, I review the top podcasting advertising options and why....   Hard to reach demographic 63% of listeners said they purchased from podcaster - http://bit.ly/2Y38OMv higher income 45 over $75K 16% over $150 18 - 35 listener Pre-Roll Programmatic vs Live Host Read Spray and Pray - Pre-rolll all day Sniper Rifle - Live reads if you're  CPM - downloads within 30 days  Only paying for 30day reach Depends on genre (focus more on audience, not genre) A lot of cross pollination  Business guys like comedy The cost range of a typical 30-second podcast ad spot is somewhere between $10 and $50 (per thousand downloads).  B2B demand higher CPM upto $50 Proven market Reputation Matters 4, 8, 12 episodes Links and CTA in show notes Loop back to social media (Linkedin Ad spend with podcasting)  Marketplace  Spotify - http://bit.ly/2Y1LbUk PodcBean - http://bit.ly/2Y1T6kI Let's Connect LinkedIN  - https://www.linkedin.com/in/joealexlemon/ DigiMarCon