Millenial Mind

Most pros chase guests, virality, and sponsors. This keynote flips it.I show you how to build a business-first show that turns LinkedIn → Podcast → YouTube → Booking into a simple authority engine—no cold DMs, no ad-dependence, no download chasing.

LinkedIn is starting to look a lot more like TikTok or Instagram Reels, and that’s not by accident. In this solo episode, I break down the major changes happening on LinkedIn, specifically the rise of the new video-first feed.I’ll explain what this shift means for content, business owners, and professionals trying to stand out on the platform.Whether you're already posting on LinkedIn or just thinking about it, this episode will help you understand the algorithm, where things are headed, and how to stay ahead of the curve.

Grab our free podcast script → https://mailchi.mp/podcastprinciples.com/scriptThis week’s episode is a special treat..I sit down with Alex Sheridan to do something previously unheard of in LinkedIn circles: Disagree.Alex and I are in the same industry and we provide similar services but with one central difference, which we talk about in this debate.Should you hire freelancers, vendors, finally give in to those incessant Fiverr commercials?Or is it more frugal to build an internal team of editors and social media experts that are your own people (and hires)?0:00 - Intro1:10 - Episode beginning2:20 - Debate start4:15 - Is outsourcing marketing different?10:31 - Should you just learn it all?17:30 - Dealing with turnover20:31 - Building internally vs. outsourcing26:28 - Does Alex’s system sound like work?29:22 - CEOs aren’t exciting and fun33:16 - Does the size of the company make a difference?36:21 - Can your internal team be freelancers?45:40 - How much strategy does each option do?49:55 - Ideas require execut

Grab our free podcast script → https://mailchi.mp/podcastprinciples.com/scriptFor most people, podcasting boils down to one thing:Costs.And not just money – but also time and effort – two inputs that can wear you down if you don’t have a proper system (and proper help) to produce your podcast.I’m joined by my occasional co-host and the General Manager of Podcast Principles – Jack Gallagher.We discuss the amount of time it takes not only to make episodes week-in and week-out, but also how long you’ll need to strategize and gather together the necessary resources you’ll need to make your project a success.We also zoom in on some tools to helps defray these costs, our content system and a little bit of good news: how your podcast can help you get money and time back.__________________________________________________

Grab our free podcast script → https://mailchi.mp/podcastprinciples.com/scriptIf I knew these three things before I started my podcast – I would’ve gotten so much further, so much faster..And the real kicker?Nobody talks about these three things, at all. In the last 8 years I’ve been in the podcasting industry, I haven’t once heard of these points. Seriously. And yet, these factors are some of the biggest movers in the podcasting world – and I’m sharing them with you today.__________________________________________________