Remodeling Mastery By Mark Richardson

Mark digs deep into how you can strategize and determine if your business is fit enough for healthy growth. Take a listen in as he walks you through his fitness check-up.

Not everyone understands the difference between flying first class vs flying coach. Mark shares the differences as it relates to the remodeling industry and client expectation vs the execution of those expectations. Mark goes into the differences between first class vs. coach...

In this episode, Mark explains the top essential when looking for a team player and shares questions that you should ask yourself when picking them out.

It’s never too late to start planning out your path for success. Mark G. Richardson shares his top tips to creating a strategy for your remodeling business.

Have you ever found it hard to talk money? Mark shares his insights on how to gain the confidence you need to discuss money with potential or new clients.

No matter what stage you are at in life, there’s no harm in asking for advice and getting the right kind. Mark shares his top tips for getting the best advice and how to avoid the bad.

Are you fit to grow? What may seem like a simple question, is actually quite complex when you break it down. In this episode, Mark G. Richardson shares a few trends in the remodeling and home improvement industry that are affecting how efficient and successful businesses are able to grow. Then, Mark talks through the fundamental building blocks and 10 key questions you'll want to analyze within your own business to determine if you have the structure and processes it takes to sustain long-term growth. Enjoy!

As a business owner and a home improvement contractor, it's more important than ever before to be innovative. In this episode, Mark G. Richardson shares 10 ways how you think about innovation and get ahead of the competition.

In this episode Mark G. Richardson shares 5 factors that he refers to as “tail winds” that forecast success and profitable years for those in the remodeling industry. #1 - Home Appreciation continues to be strong. Of the top 25 markets in the U.S., 23 of them are continuing to appreciate. It was only just a few years ago that these same markets were all depreciating. A strong home appreciation gives homeowners the confidence to want to remodel and upgrade their homes. #2 - Interest Rates. The reality is that interest rates are still at historic lows. In the 80's, interest rates were 14 to 15%. Today, you see interest rates at 4 or 5%. Turn the clock back a few years,  and people would be amazed at the interest rates seen today. However, as interest rates inch higher, it creates a sense of urgency for the remodeling industry. Homeowners want to cash-in now and start their projects sooner rather than later. #3 - Unemployment. It's not a question of whether someone has a job or not right now, but their confid

In this episode, Mark G. Richardson breaks down what it means to be profitable and shares 10 ways to make your business more profitable.

Do you feel the need to be more organized and/or more productive? Perhaps you spend your day in a frenzy of activity and then at the end of the day, wonder why you haven't accomplished much? In this episode, Mark G. Richardson talks through 9 critical time management skills business owners will want to master in order to become more productive and efficient.

Raise your hand if you've ever sat through a meeting and wondered why you were even there? Today, more than ever before, time is one of a business owner's most valuable resources. A major component of managing your time efficiently is knowing how to host world-class meetings. In this episode, Mark G. Richardson outlines 5 steps to hosting a productive and efficient meeting.

Mistakes happen. Oftentimes, we learn and grow only after making a mistake. Having said that, there are some mistakes that are made through carelessness that can really hurt your business. In this episode, Mark G. Richardson shares the top 10 mistakes all business owners will want to avoid this year as they look to grow their businesses. Only through planning, can one achieve greatness.

What will your theme for 2018 be? Mark G. Richardson consults with a number of businesses in the home improvement industry and he's seen a few growth themes become more dominant than others over the years. Why is having a theme important you might ask? Establishing a theme for the year can help provide a consistent direction and can create alignment within your company. Take a listen as Mark breaks down 8 themes proven to guide your company's growth plans and what each one means: Theme #1 - Exceed expectations Theme #2 - Listen, learn and respond Theme #3 - Synergy (1+1=3) Theme #4 - People are your greatest asset Theme #5 - Failure is not an option Theme #6 - Aggressive but realistic Theme #7 - Growth creates opportunities for all Theme #8 - The future is now But that's not all! Once you've settled on your business's theme for the year, Mark goes a step further by outlining an easy 8-step process to help you successfully implement your theme throughout your company. Would you like direct feedback from M

Welcome back, listeners! Today's episode is a critical one as you think about and strategize how you'll grow your business this year. Take a listen and hear from Mark G. Richardson - leading authority in the home remodeling industry - as he outlines the foundational principles (fitness factors) a business will need to sustain long-term growth.

What better way to kick off the new year than by learning the top predictions most likely to impact your business in 2018? That's what Mark G. Richardson - leading authority in the Remodeling Industry and Author of 3 books - is here to talk about. You'll want to sit back, relax, and take some notes for this one as Mark shares his top 10 predictions all business owners will want to know.

Find out how the most successful remodeling businesses are managing client expectations by controlling the selection process with these 10 tips.

People buy emotionally but rationalize their decisions logically. When it comes down to it, most businesses are the same. They provide the same service - whether that is roof repair, window replacement, or so on - and the end product is similar. What can businesses do to then help convince clients to get excited about seeing their home projects through? Use your value to help them rationalize their decisions logically. In this episode, Mark G. Richardson - leading authority in the remodeling & home services industry and author of 3 critically-acclaimed books - shares creative ways businesses can communicate their value and differentiate themselves from competitors. There are many nuances in the client experience that can have monumental effects on value - from professionalism on the job site to sending personal follow ups.

If you're not changing, you're not growing. In this episode, Mark G. Richardson breaks down what this statement means and how business owners can better plan for the future as they grow their companies. To do so, you'll want to consider a few things: 1) How is the world changing - What major events are taking place around the world that could impact your industry and business? 2) How is your industry changing - What are the latest trends in technologies and tactics being used? 3) How are you changing - What are you doing personally and professionally to grow? Watch Mark's webinar at: https://webinar.surefirelocal.com/time-mastery-workshop/ 3 Steps to Smart Change Step 1: Focus on the future. Spend a few hours each week to think about how things are changing. See if you can anticipate major trends before their time. Step 2: Don't keep change a secret. In every staff meeting, make change an integral part of the discussion. Step 3: Establish a committee. Bring together forward-thinking people within your c

Thank you for tuning into Mark G. Richardson's podcast series, Remodeling Mastery! Today's episode is #76 and is brought to you by Surefire Local. IN THIS EPISODE: - Learn what baking cookies and getting referrals have in common - A 10 Step process to create a "self-generated lead" culture within an organization According to Mark, businesses that see the highest degree of success will have the ability to create self-generated leads. These are referrals from past & current clients. Now, where many fail in getting referrals is due to a lack of culture. Some don't know how to empower their sales people and others don't have the processes in place within the organization. Creating a culture that inspires referrals takes time and patience. When it comes to self-generated lead activities, you'll need to change the habits, the patterns, and the mindset of your team's thinking if you're going to be successful. That's where Mark's 10 Simple Steps to Create a Business Culture that Inspires Referrals comes into play