Ecommerce Masterplan: Interviews And Advice To Help Build Your Online Retail Business Faster

Skip Fidura is the Client Services Director at dotmailer, they've just released their latest "Hitting the Mark" report - packed full of email marketing ideas you can use, and reviewing the email marketing performance of the 100 biggest retailers in the world. PLUS he outlines the 3 biggest opportunities from the report, and how to take advantage of those opportunities in your business. We dive into Abandoned Baskets, Welcome Campaigns, and getting those email sign ups.This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/--- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsorAdvertising

Judith Treanor is the Director and Founder of Temples and Markets an online only eCommerce business who are helping to trade artisans in South East Asia into a better life, and bringing unique products to a customer who wouldn't otherwise find them. After 12 months of preparation the website launched in November 2015, and now has 15,000 on the email list, and anticipates a monthly revenue of $10,000 by Christmas 2016 heavily built on repeat purchases.This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/--- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsorAdvertising Inquiries: https://redcirc

Angela Taylor is the founder of Bathing Bunnies, an online only ecommerce store which designs and manufactures luxurious towelling gifts for babies and children. Founded in 2012, started selling in 2013 and the business is now 50:50 online and wholesale, selling to 100s of different distributors and 1,000s of happy consumers. We discuss the necessity of different routes to marketing, how to get started with wholesale and much more.This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/--- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsorAdvertising Inquiries: https://redcircle.com/brandsPrivacy &am

Michael E Gerber is the author of over 28 business books, including the E-Myth itself which has sold over 5 million copies, and was named (all the way back in 1995), by the Wall Street Journal as the Bestselling Business book of all time. It’s also one of the most recommended books by the guests on this very podcast. In December Michael’s latest book launched – it’s called Beyond the eMyth, and it’s the focus of our interview.This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/--- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsorAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Op

Andrew Grant is our first ever Charity / Not for profit eCommerce guest (can't believe it's taken this long to get one on the show!). Andrew runs the eCommerce store and digital marketing for the charity, which includes the wholesale site as well. In the last 12 months they did 42,000 orders - heavily weighted towards Christmas. We discuss the Google Adwords Grant for Charities, Email marketing, Clever product ideas, and the challenges and benefits of charity eCommerce vs standard for profit eCommerce.This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/--- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https:/

Johnnie Cass is the co-founder and General Manager at Stonemen, an underwear brand who make the best underwear you can get. They sell online, and wholesale to stockists globally. They launched 6 years ago and now turnover $500,000 per year. We discuss how they founded the business, how he and his business partner meld their very different views to create a successful company, and the key tools involved in that. Plus, the challenges of cashflow, budgeting and wholesaling overseas.This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/--- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsorAdvertising I

Filip Valica is the host of The Product Startup Podcast. He is a mechanical engineer with a passion for designing, building and improving products. We discuss the pros and cons of creating your own product, how to work through the design process to create something that your customers will want to buy!This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/--- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsorAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Lewis Love is the eCommerce Manager of Love Aroma a Bricks and Clicks retailer specialising in curating the best range of home fragrances. They launched offline in 2010, and online in 2014 and in 2016 is on track to do a £1 million turnover online, that’s 60,000 orders. In this show he reveals the path to launching the eCommerce side of the business, his tips for successful SEO and how to win on the deals websites. Plus lots on why focusing on your customer is key and how the products are at the centre of it all.This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/--- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: http

Matt Warren founder of our series sponsors Veeqo – but don’t worry this isn’t a pitch episode - nope. Rather we’re going to dive into what led Matt to create Veeqo in the first place – As before Veeqo Matt was a serial eCommerce business owner and it was His own experiences running eCommerce businesses that led him to create Veeqo. First came Blitz Enterprises – a five year project which Matt grew from nothing to over £6m per year. Next was Jura Watches, a 7 year project creating the UK’s first official luxury watch retailer.This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/--- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor?

Gerjo van den Berg is back on the show for a second time to share how he's systematising his buisness to be able to grow to the next level. We've split this show into two parts, and this second part is all about how Gerjo went about changing his business for the better. Gerjo runs Shop America an online only eCommerce store supplying American products (from sweets to salad dressing) to customers in the Netherlands & beyond. He started the business back in 2011 and now turns over EURO300,000 with 500-600 orders per month, so it’s a low AOV (average order value) business model. In this show he outlines how he reached a crisis point and the ways he's been pushing himself to make the business more efficient over the last few months. This is an must-listen episode packed with tips and ideas!This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/--- Download our ebook... https://ecmp.info/ebook 500 Tips t

Gerjo van den Berg is back on the show for a second time to share how he's systematising his buisness to be able to grow to the next level. We've split this into 2 shows this first part is all about how bad it got, and how he realised that things didn't have to be that way. Gerjo runs Shop America an online only eCommerce store supplying American products (from sweets to salad dressing) to customers in the Netherlands & beyond. He started the business back in 2011 and now turns over EURO300,000 with 500-600 orders per month, so it’s a low AOV (average order value) business model. In this show he outlines how he reached a crisis point and the ways he's been pushing himself to make the business more efficient over the last few months. This is an must-listen episode packed with tips and ideas!This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/--- Download our ebook... https://ecmp.info/ebook 50

Thomas Smale co-founded FE International in 2010. It is now the world’s largest website brokerage focused on eCommerce, SaaS, and content websites! Thomas is joining me today to discuss “Buy or Build” – if you’re not yet in eCommerce should you start you own business, or buy an existing one? We discuss this in depth, plus how to get started on the buying path.This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/--- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsorAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Chantal Wellavize is the founder of Equichoice, a bricks and clicks store selling ‘the products your horse would choose’. The business started in 2006 as a bit of hobby and online now does 10-15 orders per day. She talks through the challenges of balancing her two very different businesses, and how Equichoice has given her the flexibility to create her own work life balance.This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/--- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsorAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Each of our eCommerce experts makes the case for a marketing method they believe more of us should be using in 2017. There's a big range of topics here - with some great marketing ideas for all of us, whatever our business type, size, or product.This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/--- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsorAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Cathryn Lavery and Allen Brouwer are the co-founders of Best Self Co. It’s an online only eCommerce business that started by selling just one product, and is now branching out into digital content. The product is a daily planner to help you optimise your day. There are 2 reason’s I’m very excited to have them on – obviously I’m a big fan of planning and goals so it’s great to be able to bring this to you, especially right at the start of 2017! But, more importantly they’ve just won the “People’s Choice” award in the 2016 Shopify Build a Business Competition. The website launched on 1st January 2016, and as we record they have sold over 28,000 journals globally (by the time you listen to this we reckon it’ll be over 100,000).This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/--- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join ou

Our group of eCommerce experts outline what they each believe was the most interesting thing in eCommerce in 2016 - what do you think? do you agree? or not? either way these will spark some ideas of how to grow in 2017. We cover a (impressively) wide range of topics from mobile to advertising, to strategic focus - it's all in here. A real thought provoker!This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/--- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsorAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Greg Smith is the co-founder and CEO of Thinkific an SaaS eCommerce business which sells a software platform for creating and selling online courses. Thinkific was founded just over 4 years ago, now they have around 20,000 websites using the system, and are achieving 40% month on month growth. We discuss how he's grown the company, how they focus on the customer and customer service. Plus we dive into some great Instagram tips and tricks, as well as looking into how retailers are using the Thinkific platform to grow their business.This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/--- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a

My top 5 Efficiency Books to read over Christmas 2016. Taking you through the 5 books Chloe thinks every eCommerce Business Person should consider reading to get them ready for 2017. And no I don’t think you should read all 5, you know I’m all about efficiency and focus! Rather you should listen to this review then pick the one that best meets your challenges and opportunities for 2016. Reviewed books include: Beyond the E-Myth: The Evolution of an Enterprise: From a Company of One to a Company of 1,000! by Michael Gerber; The One Minute Manager meets the Monkey: Free Up Your Time and Deal with Priorities by Ken Blanchard; Virtual Freedom: How to work with virtual staff to buy more time, become more productive, and build your dream business by Chris Ducker; Customer Persuasion: How to Influence your Customers to Buy More and Why an Ethical Approach will Always Win by Me; and The 12 Week Year: Get more Done in 12 weeks than others do in 12 months by Brian P Moran and Michael LenningtonThis podcast uses the fol

Tamsin Burford started Winter National 10 years ago as a result of wanting to start a fashion boutique. Winter National is an online only store selling designer women's skiwear. It's a very niche and seasonal business. In the podcast Tamsin discusses how she makes the most of the niche and seasonal nature of her business. And how she aims to give her customers the best experience possible, whilst protecting her margins.This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/--- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsorAdvertising Inquiries: https://redcircle.com/brandsPrivacy & O

Kate Turner started her business in 1986 selling boxes of party supplies to pubs in the UK - when the internet came along she used it to start selling to consumers as well as businesses. Launching her first website in 1996 the business is now 50:50 B2B and B2C sales, and is processing 11,000 orders every month. listen to hear how Kate's achieved this, and much more.This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/--- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsorAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy